Invitation to State & District Franchise Partners — Join Us in Shaping Early Minds Across India
Mohali (Punjab) [India], November 22: For over a century, the Dhanushdhari Group has stood for integrity, community service, and educational excellence. Since 1923, our institutions have nurtured generations of learners — balancing traditional values with contemporary methods. Today, under our flagship kindergarten brand Gurukul Vatika, we invite passionate entrepreneurs and educationists to become franchise partners at the state and district level across India. Join us to build joyful, high-quality early childhood education centers that are trusted by parents and loved by children.
Why Gurukul Vatika?
A heritage you can trust.
A business built on a legacy dating back to 1923 gives you more than a logo — it gives credibility, community recognition, and a long track record of values-based education. Gurukul Vatika carries forward the Dhanushdhari Group’s reputation for responsible, child-centred learning.
Proven early-years pedagogy.
Our curriculum is crafted by early childhood specialists to combine play-based learning, emergent literacy and numeracy, socio-emotional development, and Indian cultural roots. It’s designed to prepare children for school while fostering curiosity, confidence, and creativity.
Turnkey operational model.
Franchise partners receive a complete package — curriculum manuals, teacher training, operations playbooks, student assessment tools, safety & hygiene protocols, branding assets, and ongoing support. This lets you open and scale high-quality preschools rapidly and consistently.
Brand & marketing support.
Leverage decades of goodwill and professionally produced marketing collateral to build local awareness. We provide launch marketing templates, digital campaign guidance, admissions process support, and community engagement strategies.
Focus on safety, health & child welfare.
Our operating standards include child-safety checks, standardized emergency procedures, first-aid training, and daily hygiene routines — non-negotiables at every Gurukul Vatika centre.
Who We’re Looking For
We welcome two levels of partners:
1. State Franchisee
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Ideal for: Organizations or groups with capability to develop, support, and expand across an entire state.
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Responsibilities: Recruit & onboard district franchisees, maintain quality standards statewide, handle state-level marketing, coordinate regional training, and ensure regulatory compliance across districts.
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Value proposition: Exclusive state rights, higher margin opportunities, centralized training & operational support from HQ.
2. District Franchisee
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Ideal for: Local entrepreneurs, education companies, or community leaders who can open multiple centres across a district or cluster of cities.
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Responsibilities: Operate district-level marketing, open and manage centres, hire and oversee teaching staff, implement Gurukul Vatika standards locally.
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Value proposition: Focused territory, hands-on operations, direct support from state & national teams.
Both roles suit socially minded entrepreneurs who care deeply about child development and want a business that delivers social impact alongside financial returns.
What We Provide to Franchise Partners
Comprehensive Training
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Initial leadership and teacher-training academies.
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Periodic refresher workshops and online learning modules.
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Classroom management, parent communication, and child assessment training.
Curriculum & Teaching Resources
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Daily lesson plans, seasonal themes, activity kits, and assessment templates.
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Storybooks, worksheets, and activity charts aligned to developmental milestones.
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Guidance on inclusive education practices.
Operational & Safety Frameworks
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Standard operating procedures (SOPs) for admissions, attendance, student records, and fee management.
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Child protection and safety protocols, emergency drills, and health check workflows.
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Guidance on centre layout, classroom design, and materials procurement.
Marketing & Admissions Support
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Launch playbook: community events, parent open-houses, and local PR.
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Digital marketing guidance: website templates, social media toolkits, and lead-conversion scripts.
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Seasonal campaigns and enrollment drives designed to maximize occupancy.
Quality Assurance & Audits
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Regular in-person and remote audits to ensure pedagogical fidelity.
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Mystery visits, parent feedback systems, and performance dashboards.
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Recognition programs for high-performing centres.
Ideal Centre Profile
While every neighbourhood is unique, successful Gurukul Vatika centres typically meet these standards:
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Location: Safe, accessible area with good footfall and residential catchment.
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Space: Classrooms with natural light, safe play area (indoor/outdoor), child-sized furniture, and separate rest areas.
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Staff: Trained early-years educators, at least one certified lead teacher per classroom, and support staff for safety and cleaning.
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Compliance: Adherence to local licensing, health, and safety regulations.
We provide detailed site selection checklists and support in converting or setting up spaces to meet our brand standards.
Investment & Returns (What to Expect)
We design franchise packages to be scalable and accessible. Investment depends on centre size, city tier, and level of fit-out required. As a general outline (indicative only — exact figures provided during discovery meetings):
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Initial franchise fee for district/state rights (varies by territory).
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Setup costs: premises fit-out, furniture, play equipment, and marketing launch.
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Recurring fees: royalty/management fees and periodic material replenishment.
Gurukul Vatika centres have been structured to achieve strong break-even timelines when managed to the recommended enrollment and fee model. Our franchise operations team will work with you to prepare realistic financial projections and a tailored business plan.
Note: All financial estimates will be provided during the franchise disclosure process. We do not make guaranteed income claims — performance depends on local execution and market factors.
How We Ensure Quality & Consistency
Maintaining the Gurukul Vatika promise requires a partnership mindset. We support franchisees with:
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Regular training and curriculum updates.
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Remote lesson observations and in-person mentoring.
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Parental engagement frameworks to build long-term trust.
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Localized innovation: districts can propose pilot programs which, if successful, can be adopted more widely.
Our governance model balances brand standards with local flexibility — ensuring every child experiences the warmth and rigour that define Gurukul Vatika.
Social Impact & Community Roots
At Gurukul Vatika we measure success by outcomes beyond enrollment numbers. Our centres focus on:
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Early literacy and numeracy readiness.
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Socio-emotional learning and confidence-building.
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Inclusive practices for children with diverse learning needs.
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Community engagement — parent workshops, health camps, and cultural events that strengthen neighbourhood bonds.
Franchise partners become local ambassadors for child development, amplifying a century-old legacy of service that the Dhanushdhari Group stands for.
How to Apply — Simple 3-Step Process
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Express Interest — Submit a short franchise inquiry (basic details and preferred territory).
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Discovery Call & Background Review — Detailed discussion about territory, capabilities, and expectations. Franchise information pack and indicative financials shared.
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Onboarding & Launch — Upon mutual agreement: agreement signing, training schedule, centre set-up support, and a planned launch roadmap.
We assess all applicants based on passion for education, operational capability, and commitment to our child-first values.
Ready to Build the Future — With Us
If you’re an entrepreneur, investor, or educationist who believes in the transformative power of early childhood learning, Gurukul Vatika offers a rare combination: a trusted legacy (since 1923), a robust educational model, and a franchise system designed for sustainable growth and deep community impact.
To begin the conversation, please get in touch:
Gurukul Vatika is more than a kindergarten — it’s a garden of childhood where curiosity blossoms, friendships form, and the foundation for lifelong learning is lovingly laid. Partner with us to bring this vision to every district and state in India.
Dhanushdhari Group — nurturing minds since 1923.
If you have any objection to this press release content, kindly contact [email protected] to notify us. We will respond and rectify the situation in the next 24 hours.
