Noida, India – February 2026: Sacred School of Business (SSB) is gaining attention in India’s professional education landscape for its focused approach to career-building through its flagship Post Graduate Program (PGP) in Sales & Marketing. As traditional academic degrees continue to face scrutiny over employability outcomes, SSB’s model stands out for its clear alignment with industry requirements, structured on-the-job training, and accountable placement support.
Established in 2019, Sacred School of Business was founded to address a critical gap in the Indian education system: the disconnect between academic learning and real workplace expectations. Rather than positioning itself as a conventional business school, the institution has built its programs around practical execution, corporate readiness, and early professional exposure, particularly in high-demand sales and marketing roles.
The PGP in Sales & Marketing reflects this philosophy in both design and delivery. Structured as a six-month professional program, it combines intensive classroom training with full-time employment at partner companies. Students begin their journey with foundational learning in sales strategy, marketing execution, business communication, and professional conduct, supported by live assignments and industry interaction. This phase is followed by a transition into real corporate roles, where participants earn a salary while gaining hands-on experience across sectors such as healthcare, FMCG, banking and insurance, IT sales, education, logistics, real estate, automobile, and e-commerce.
A defining aspect of the program is its emphasis on employment continuity rather than delayed placement. Students receive structured placement preparation alongside their training, including interview readiness, resume positioning, and salary negotiation guidance. This integrated approach has resulted in consistent placement outcomes, with alumni from recent batches securing roles in operations, sales leadership, business development, and account management across diverse industries. Verified alumni data shows compensation outcomes ranging from early-career professional packages to higher growth-track roles, reinforcing the program’s outcome-oriented intent.
Leadership vision has been central to shaping this model. Founder and CEO Sanjeev Singh has consistently emphasized the importance of learning that leads directly to earning, a philosophy that informs both curriculum design and employer engagement. Supporting this execution is the institution’s business leadership, including Sudhanshu Shekhar, whose experience in sales strategy, market execution, and business development contributes to aligning training outcomes with real hiring needs.
Sacred School of Business’s credibility is further strengthened by its institutional backing as an IIM Bodh Gaya–incubated and government-funded initiative. This support has enabled the institute to focus on long-term skill development, quality assessment, and employer partnerships rather than short-term enrollment-driven models. Operating from its headquarters in Noida, SSB continues to expand its placement network and industry collaborations, positioning itself as a reliable talent pipeline for sales and marketing functions.
As India’s workforce increasingly shifts toward performance-based hiring and skill validation, Sacred School of Business’s PGP in Sales & Marketing reflects a broader change in how professional education is evaluated. By prioritizing practical exposure, structured employment pathways, and measurable career outcomes, the institution is redefining what career-focused management education can look like in the Indian context.
For more information, visit www.sacredschoolofbusiness.com
If you have any objection to this press release content, kindly contact editorup18news@gmail.com to notify us. We will respond and rectify the situation in the next 24 hours.
